Marie Nygren, Vice President and Director of Purchases and Supply Chain Management and Sara Norell, Head of Purchasing in the Supply Chain Management division from Systembolaget AB, the Swedish retail Alcohol Monopoly, were this year’s keynote speakers. They attributed the success of South African wine in the Swedish market to the full bodied wines produced here and the customer-driven focus of local producers. South Africa is the biggest category of imported wines in Sweden.

Download the Keynote Presentation