Wine marketing with a modern approach

Posted on October 4th, 2011  |  No Comments

Acclaimed US Wine Blogger of the Year, ‘Terroirist’ David White, and well-known South African wine critic Neil Pendock, were interviewed at the Nederburg Auction that was held recently on September 16th & 17th at Nederburg in Paarl. View their comments about the current wave of online communication platforms and how these channels are changing the face of wine marketing in the clips below.

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